About Us


What Is Fro Butter?

Fro Butter is a lightweight, shea butter based hair product to solve damaged, dull, and dry hair issues. The shea butter in Fro Butter is sourced from women in Ghana, providing a source of income.

We are FRO BUTTER, your trusted home of natural hair care products. Our vision is to take away your hair related worries as you watch your hair #GOALS become a reality. A perfect solution to FLAKY and ITCHY SCALP; suiting formulas for DAMAGED or CHEMICALLY PRODUCED HAIR; reduced appearance of BREAKAGE and SHEDDING; maintaining an ever HEALTHY, SOFT and MOISTURIZED hair.


What we do

We offer a range of natural and organic products to help keep your hair in a state unfading MOISTNESS, FRESHNESS, and perfect HEALTH. Each product is made from carefully selected natural ingredients with painstaking effort for the perfect end result. 

Free from:

  • Sulfates
  • Silicones
  • Parabens
  • Phthalates
  • Formaldehyde
  • Salt
  • Petrolatum
  • mineral oil
  • drying alcohols
  • artificial color

How We Became Fro Butter


"I initially started this business to make ends meet, that was when I discovered that most people did not take the time to pay attention to the ingredients in their hair products. I knew that quality ingredients matter, I also knew that everyday staples such as shampoo and hair grease could contain harmful elements such as sulfates, sodium chloride and silicone. I saw the need for a change  and this was the birth of Fro Butter." -Susana Walas


Great For:

  • Damaged hair
  • Wet or Dry Hair
  • All hair types
  • Everyday sTYLING


Who Is Fro Butter For?

Fro Butter is for a variety of hair types. Although Fro Butter is primarily for people of color, if you have experienced dry or damaged hair, Fro butter is for you.

  • Textured hair
  • Curly, Wavy, Tangled hair
  • Dry or damaged hair
  • People of color
  • Men & Women
  • Children 6 months and up
  • Salons


Benefits Of Fro Butter:

  • Great Smell
  • No Sticky Residue
  • Healthy Hair growth
  • Moisturizes hair
  • Solves itchy, flaky scalps
  • Reduces breakage and shedding
  • Lightweight feel
  • Top quality ingredients
  • All ages


What Makes The Fro Butter Different Than Competitors?

At Fro Butter, we are confident that you will switch from your current hair products to ours. Why? We put the love into our products (and the science) by designing and performing painstaking trials until we developed just the right formula as a small business. We source the best ingredients and have a secret process that makes Fro Butter a stand out product on the shelf among hundreds of competitors from top corporations. We saw what we didn’t like in other hair products and did the research and put in the sweat equity to come up with what we think is the best product in the category. 

Our Vision

Our vision is to take away your hair related worries as you watch your #hairGOALS become a reality.

How It Works

We have spent years developing a secret formula and process using only the best ingredients that are safe for your hair and scalp and body.


Fro Butter solves dry hair issues:

  • Reduce flaky and itchy scalp
  • Provide suiting formulas for damaged or chemically produced hair
  • Reduce appearance of breakage and shedding
  • Help to maintain healthy, soft, and moisturized hair

FRO BUTTER … your hair say's Thank You!







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