Wholesale

🌿 Wholesale Program

A Decade-Proven Brand,
Ready for Your Shelf.

Founded in 2014, Fro Butter has documented over a decade of operating history, wholesale sales to 31+ business partners, and 4.5★ across 1,842 Amazon reviews. Low minimums. Strong margins. A brand your customers already trust.

4.5★1,842 Reviews
31+Wholesale Partners
15+States Shipped To
2014Founded

Fro Butter, at a Glance

A decade of operating history, documented.

2014Founded
31+Wholesale Partners
~27,000Social Audience

Proven Track Record

Nine consecutive months of consistent, growing sales momentum.

Monthly Sales Trend

No collapse month, sustained upward momentum — Aug 2025 to May 2026 (Nov 2025 unavailable)

Aug Sep Oct N/A Jan Feb Mar Apr May

The Opportunity

Why Fro Butter moves off shelves — and keeps customers coming back.

A Proven Hero Product

Fro Butter with Emu Oil is our best-selling formulation, consistently the top performer month over month. One product, consistently proven, makes for a simple first-order decision.

Steady, Non-Promotional Demand

Sales have held steady month over month for the past 9 months straight, with no collapse or drop-off. This is repeatable demand, not a spike from a single launch or discount.

Decade of Operating History

Founded in 2014, with a documented track record across 31+ wholesale business partners in 15+ states. This isn't an unproven brand.

Authentic Brand Story

Founded by Susana — a Jamaican-born braider who created Fro Butter after years of watching women damage their hair with the wrong products. Customers connect with the story and stay loyal.

Built for Your Business

Whether you serve clients daily or sell retail — Fro Butter fits.

✂️
Hair Salons
Retail to your clients after every service. They trust your recommendations.
🛍
Beauty Supply
A natural hair brand with real reviews and real demand. Easy sell.
🌸
Boutiques & Spas
Premium natural products that match a curated, wellness-focused brand.
💻
Online Retailers
Approved e-commerce channels welcome. No Amazon resale permitted.

What You'll Carry

Five signature butters. Each formulated for a different hair need.

★ Hero Product
Fro Butter with Emu Oil
Deep moisture + scalp penetration. Our best-selling formulation.
Fro Butter with Blackseed Oil
Anti-inflammatory. Trending heavily in natural hair communities.
Fro Butter with Jamaican Black Castor Oil
Edge growth and thickness. A classic that never stops selling.
Fro Butter with Peppermint
Scalp stimulation and cooling. Popular with locs and natural styles.
Fro Butter Baby
Gentle enough for children. Opens a whole new customer segment.

Wholesale Pricing

Transparent terms. No surprises.

Case Pack Unit Size Standard Price Lead Time
40 units / case 8oz jars $13.98 / unit 7–10 business days

Minimum order: 1 case (40 units, $559.20). Volume pricing available for larger, recurring orders — inquire below for a custom account. See our distribution policy below regarding Emu Oil availability by resale channel.

See the Full Business Review

Our 30-page Annual Business Review documents a decade of growth, wholesale performance, and distribution history. Request your copy using the form below — we'll send it directly to you.

31+Wholesale Partners
15+States
2014Founded

How It Works

Simple process. Fast turnaround.

01

Apply

Fill out the form below. We review every submission personally.

02

Get Approved

Response within 1–2 business days. Samples available for qualified partners.

03

Place Your Order

1-case minimum ($559.20). Larger or recurring volume? We'll set up a custom account.

04

Start Selling

Marketing materials and product education included with every order.

⚠️ Distribution Policy

Fro Butter with Emu Oil is under an exclusive Amazon partnership. If you plan to resell on Amazon yourself, please carry Fro Butter with Jamaican Black Castor Oil or Fro Butter with Blackseed Oil instead — both are open for wholesale and not under exclusivity. Emu Oil is available to partners reselling through beauty supply stores, salons, or their own non-Amazon e-commerce. We'll confirm the right fit for your channel during the application review.

Start a Conversation

Wholesale applications, the business review, custom accounts, or partnership inquiries — we personally reply to every message within 1–2 business days.

Prefer email? Reach us directly at frobutter@gmail.com

In Loving Memory

" Rasheed was my favorite cousin, a star employee, and a cherished family member. He lit up any room he walked in and had the kindest soul. We love him and he will forever be a part of the Fro Butter legacy." - Susana W

Rasheed Gibson

1996 – 2024